What term describes an area of neighborhoods or subdivisions serviced by your firm?

The term that describes an area of neighborhoods or subdivisions serviced by your firm is known as a geographic farm. In real estate, a geographic farm refers to a specific, defined area that a real estate professional focuses on for business purposes. This area can comprise multiple neighborhoods or subdivisions, and is often identified based on market research, client needs, or existing business relationships.

By concentrating efforts within a geographic farm, agents can build a strong presence and reputation in that area, allowing them to better serve clients through deep knowledge of local market conditions, property values, and community features. As a result, developing a geographic farm is considered a strategic approach for real estate professionals seeking to maximize their effectiveness and success in a particular market.